Wednesday, July 13, 2016

Drama, Faux activism and YouTube

Ah Drama...

As if just living life didn't offer up enough trials and tribulations it seems there are those bent on manufacturing more.

Some, like the tarnished remnants of TWIT are a bona fide drama factory.  Others just blatant opportunists.  

If drama were gold it'd be as common as sand on the beach.

We all know someone who seems to be terminally "in distress."  Invariably they'll drag everyone around them into their drama like a black hole.

YouTube has become the perfect outlet for all that dramatic energy.  Puffed up egos bolstered by clueless fans who've got nothing better to do than lament their own failings and swell a channel's subscriber numbers.  

Drama feeds drama which is why YouTube comments are the way they are.
Adam the Woo

But this isn't an indictment against YouTube as a whole. 

There are some gems out there like Adam the Woo or Louis Rossmann.  They invite you into their lives and in the process teach us something about ourselves.  They're  not chasing fame or pouring over analytics like some corporate accountant at tax time.   It's about sharing experiences instead of inventing them.

But they're few and far between rendered all but invisible by the incessant droning from the drama queens.  

Those self absorbed attention whores who will do anything to get more views.  Ruining reputations, exposing private information of a rival even criminal acts, all are fair game.  Nothing is off-limits.

Then comes the second string.  The reactionaries who pounce on the chance to expose or should I say exploit tragedy.   Their drug of choice a piece of that nefarious stardom.  A successful leap on the bandwagon is the path to joining their YouTube icons or so they hope.

To that end they become the self-appointed standard bearers of all that's decent and right (at least on YouTube)  Pop culture judge, jury and executioner of the irrelevant.

The beast is fed and the collective bar is lowered.


These people take themselves way too seriously.  YouTube just lets it happen because it means more views which translate to more advertiser impressions.  It keeps the pump primed and the money rolling in.

It's the same formula as reality TV actually.  Throw a bunch of mediocre drama queens together and watch the bloodbath.

Isn't there already enough of this kind of crap in the world?  

Apparently not.  Check out the video below...